Grouplove had only been together for one year when they started to break through to the mainstream. Their first show was at a club called El Cid in Los Angeles on May 10, 2010. The following year, they got a big break when their song "Tongue Tied" was featured in an Apple iPod commercial.
The members of Grouplove met and started making music together at a songwriter's conference in Greece. Lead singer Christian Zucconi says they had to continue the experience when they got back to America: "We all understood how rare it is for five strangers to feel as close as family and create passionate music together. We couldn't just return to Brooklyn and let the music we all made fade into a memory of that summer we had in Greece."
At a hometown show in Los Angeles in 2010, Grouplove handed out hundreds of pairs of sunglasses to the audience. When the band played the song "Naked Kids," they asked everyone in the crowd to put them on. Vocalist/keyboardist Hannah Hooper says "it looked insane."
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