This song was released as the lead single from Shallow Life. In an interview on her MyYearbook.com page, Kate Heath asked vocalist Cristina Scabbia why the band chose this as the first single. She replied: "It was really difficult to pick out one song because we like them all. They're so diverse from each other. 'Spellbound' is the perfect song that represents the evolution of the band, but at the same time keeps a lot of the old vibes. We wanted a song that wasn't too different from the past, so the fans could understand our growth."
This song was debuted by the band at the Australian Soundwave Music Festival in February 2009.
The music video was shot at the fashionable Dolce & Gabbana's restaurant Gold in Milan. Scabbia explained to Kate Heath: "They basically gave us the location for free, so we could use that over-the-top restaurant completely covered with mirrors and gold, it was perfect. It was representing the Shallow Life.
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