Odia Pop is a genre of popular music originating from the Indian state of Odisha. It is a fusion of traditional Odia folk music with modern pop music, and is characterized by its upbeat, catchy melodies and lyrics. The genre has been popularized by artists such as Babul Supriyo, Udit Narayan, and Anuradha Paudwal. Odia Pop is often used in Bollywood films, and has become increasingly popular in recent years.
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