This is the third single by American rapper Kreayshawn, from her debut album, Somethin' Bout Kreay. The song's message is "stay true to yourself and go hard at chasing your dreams." The Oakland rapper told MTV's RapFix, "With this track, I wanted to inspire people to just do their own thing." "Go Hard" was released on July 24, 2012.
The comedic dream-like video was the brainchild of Kreayshawn and Los Angeles design collective Syndrome. "My favorite part about the video is that I always notice something different every single time I watch it. It's like going on a visual adventure," she told Rapfix.
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