Jedward were chosen to represent Ireland in the 2011 Eurovision Song Contest, after winning the national selection on The Late Late Show with this song. A digital release of the single was made available the day after the show, and a physical release appeared on February 28, 2011.
The song was written for the duo by long-time Danish collaborators Lars Jensen and Martin Larsson, with the help of JLS lyricist Dan Priddy. It is notable for being Jedward's first original song, as their debut album consisted entirely of cover songs and medleys. The duo explained on the Eurovision Facebook page: "It was written by Deekay from Denmark and Dan Priddy from UK, but it wasn't written specifically for Eurovision. But when we heard it we knew it was perfect for Europe. We hope its going to be a big club anthem."
Despite being the bookies' joint second favourite to win the Eurovision song Contest, Jedward's energetic performance of the song only earned 119 points putting them in eighth position.
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