"Hard Days" is based on the sentiment that if bad times didn't exist, the good times wouldn't feel so sweet. During the inspirational ballad, Gilbert alludes to how "the downs and scuffs, scars, the ruts" in life make you appreciate all the more "the wins, the ups, the rise aboves."
Gilbert released the song as a standalone single on June 5, 2020 at a time when many were experiencing hardship because of the coronavirus pandemic. Before he shared "Hard Days," Gilbert explained on social media that his wish is for the song will bring some hope and healing during a tumultuous time. "I hope it reminds you that the hard days never last very long," he said. "There's always hope just around the corner."
Gilbert co-wrote the ballad back in 2018 with Jimi Bell, Brock Berryhill, Jay Brunswick, and Logan Wall. Dann Huff's production provides a mellower backdrop than Gilbert's usual rock-tinged material.
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