Frontman Rou Reynolds (from Kerrang!): "Musically, it has a beat that you wouldn't normally hear from a band like us. It has some really delicate vocals, too and it's pretty melodic. It's about how culture has diluted and ruined art."
Reynolds expanded on the song's meaning to Alternative Press: "Despite its tranquil-sounding intro this is actually a track full of frustration about modern music. It's a reaction to being surrounded by unprogressive, soulless, pointless, homogenised music. It was written after touring with so many bands that sound the same and listening to radio where the music is just mind-numbing and soul-destroying in equal measures."
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