This ode to 1980s electro music features Ben Hudson from the English band Mr. Hudson & the Library, who are signed to West's G.O.O.D. label. Hudson also supplied additional vocals on "Say You Will" and "Amazing" and he also has a production credit on "Street Lights."
This additionally features Cleveland rapper/singer Kid Cudi, from West's G.O.O.D. label. Cudi also has writing credits for several other tracks on 808s & Heartbreak including "Heartless." He explained to Complex Magazine his writing contributions: "It's a collective effort. It's not like; where like I'm sitting in a room writing songs. It's more like brainstorming and, you know, helping out with the inspiration and creativity and putting words together. Making sure the stuff fits right."
The song's bitter lyrics most likely allude to West's long-term relationship with the designer Alexis Phifer. The Chicago artist admitted that all the tracks on 808s & Heartbreak, apart from his eulogy to his mother "Coldest Winter," are about "someone else."
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