This was released as the lead-off single from Stone Sour's fifth studio album House of Gold & Bones – Part 2, the second part of the band's double-record concept record. The song was made available digitally on February 12, 2013.
A single storyline weaves through the complete two album set, however frontman Corey Taylor told The Pulse of Radio that the music doesn't have to be listened to that way. "It's essentially music that you can listen to different songs and whatnot, you don't have to have it top to bottom," he said. "But it is an album that you can listen to top to bottom. So I think we did it right, you know. I mean, we did it in a way where it was interesting enough and challenging enough that we really embraced it, and it's accessible enough that the fans didn't feel like they were taking science class or something weird like that."
According to Taylor, Roadrunner asked him to tone this song down, but he refused. "It's quite aggressive, and actually the label asked me if I would go in and tame stuff down and I was like, 'No.' I'm not doing that," he told The Pulse Of Radio. "This is going out the way it is and I'm not gonna touch it up. I'm not gonna have people looking for a song that doesn't exist. This is the way it is on the album, that's the way it's going to be when we put it out to radio."
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