This self-plea to be kinder is a song from Hundred Waters' second album, The Moon Rang Like a Bell. The record was inspired by the long periods of time the Floridian synth-pop quartet were on the road promoting their first album.
This song came to the attention of millions viewers when it was used in Coca Cola's #MakeItHappy Super Bowl XLIX commercial. The ad suggested a novel solution to online negativity: Spill some Coke onto your computer.
Hundred Waters used their high-profile placement to set up a partnership with BitTorrent that raised money for an anti-bullying organization. The band said: "When Coca-Cola asked to use our song for an ad campaign promoting positivity online in the face of the internet's pervasive negativity, we decided to use the opportunity to help defeat what we see as a root cause of bullying: low self-esteem and lack of strong relationships." In high school, (vocalist) Nicole mentored in a program called Big Brothers Big Sisters, a non-profit that provides powerful, enduring mentoring relationships to children without positive adult figures in their lives. We are giving this bundle away in exchange for a donation of any amount to Big Brothers Big Sisters. Here is an easy way to benefit others by simply enjoying music. We realize bullying is a complicated issue with no easy answer. We hope, however, to change the lives of a few who, through circumstances outside their control, either become bullies or their victims."
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