Wild Belle are a sibling rock duo comprised of Barrington, Illinois natives Elliot and Natalie Bergman. Multi-instrumentalist Eliot Bergman started his musical career with the jazz-inspired funk and Afrobeat combo Nomo, who formed when Elliot was attending the University of Michigan. Singer-songwriter Natalie Bergman initially explored a career as a solo act after attending the Berklee College of Music in Boston. She toured with Nomo off and on while developing her own songs but the pair only began focusing on writing together exclusively as Wild Belle in 2011. The duo attracted interest from a number of labels after releasing a self-financed, self-produced album and playing several major US festivals to massive acclaim. They eventually signed a three-album deal with Columbia Records.
This breezy slice of synth-pop about unrequited, lifelong love was originally released as a single in Wild Belle's independent days. Columbia re-released the track and enlisted "We Found Love" video director, Melina Matsoukas, to helm the promo. Matsoukas explained to Rolling Stone the clip is "a story about unrequited love and how with age we don't necessarily mature As a child all we want is love and attention and that story never grows old, it just takes a different form as we age. So it's not so much about all men are boys but just all of us are forever young. Old habits never die."
This was played during the 2012 movie Pitch Perfect.
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