Did You Know?
Latto first released "Put It On Da Floor" on April 21, 2023 through Streamcut and RCA Records. Exhausted with haters and backstabbers, the Clayton County rapper throws a warning to those who dare to mess with her, asserting her wealth and success.
Go Grizzly, Squat Beatz, and Pooh Beatz cooked up the bouncy anthem's beat. Go Grizzly and Squat Beatz also teamed up to produce Drake and 21 Savage's Her Loss track, "Pussy & Millions." Pooh Beatz's other credits include Jack Harlow's "What's Poppin" and Nicki Minaj's "Yikes."
The song exploded when a promo video featuring a woman dramatically unveiling herself from a plastic sheet went viral, resembling an epic unboxing video. This viral moment ignited a frenzy, with TikTok users creating over 100,000 videos inspired by the track. The trend revolved around the powerful opening lyrics: "Rip me out the plastic, I've been actin' brand new."
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