Bowie wrote this after hearing about Iggy Pop's drug-induced hallucination, where he thought a girlfriend was being consumed by her television set. Details of the story are sketchy, as Bowie remembers little about the drug-fueled recording of his Station To Station album. The song proved a modest hit on both sides of the Atlantic, reaching #33 in the UK and #64 in the US.
Bowie performed an upbeat version of this at the Live Aid concert in London in 1985.
American keyboardist Roy Bittan, who is best known as a member of Bruce Springsteen's E Street Band, tinkled the ivories. Bowie asked him to sound like New Orleans blues singer and pianist Professor Longhair. Bittan recalled to Uncut in 2016: "When I recorded with him on Station to Station, the first thing he wanted me to play was 'TVC 15.' He said to me, 'Hey can you do like a Professor Longhair thing on this song?' I was like, 'Professor Longhair? This Brit is asking me about Professor Longhair?' I was really taken aback. The funny thing was that literally three weeks before that session, we had been in Houston and (E Street bassist) Garry Talent and I had seen in the paper that Professor Longhair was playing in some roadhouse outside of town. So we went to this place and Longhair was sitting at an upright piano and playing in this little club – it was fantastic. So when David asked me to do that, it was a very fortuitous moment and very surprising."
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