This Rock anthem was selected as the official song of London's 2012 Summer Olympic Games. The track was played throughout sports sessions at official venues for the games, such as when athletes enter and during the build-up to medal ceremonies. Frontman Matt Bellamy said on the band's website: "It's a huge honour to have the track chosen as such a major part of the London 2012 Olympic Games. I wrote it with the Games in mind as it expresses a sense of conviction and determination to win." The song was debuted on BBC Radio 1's Zane Lowe show on June 27, 2012.
Bellamy told Lowe that he had been approached to write a song about the Olympics in 2011, but the project "went away." "Then when we were asked to play the ending ceremony," he continued, "the song had developed so we got the Olympic people in to hear it and they said they'd love to use it as the official tune."
The Muse trio had already participated in the build up to the sporting event, having carried the Olympic torch through their hometown of Teignmouth in southwest England as part of the flame's 8,000-mile journey to the games.
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