The Motown songwriting team of Holland-Dozier-Holland wrote this innocent song about teenage love, which was one of 14 US Top 10 hits for The Supremes. Explaining how the trio wrote to NME in 1984, Lamont Dozier said: "I would collaborate with Eddie on lyrics and with Brian on melodies. Then Brian and I would go into the studio and produce the actual record although Eddie should have been put down as one of the producers because he helped teach the artists the tune when the lyric was finished."
According to Lamont Dozier, this song was about "my first love who I never really got over." Dozier says many of the songs he wrote with Motown were inspired by her.
This was the follow-up to "Where Did Our Love Go," The Supremes breakout hit and first #1 in America. That song mentions the word "baby" 68 times, so its fitting that their next single had that word in the title. "Baby Love" was released on September 17, 1964, while "Where Did Our Love Go" was still on the charts. Their next three singles, "Come See About Me," "Stop! In the Name of Love" and "Back in My Arms Again" all reached the top spot. All five songs were written by the Holland-Dozier-Holland team. Berry Gordy required the songwriters to punch a clock when they came in and left for work at Motown, which is something he learned working for Ford. The H-D-H team was especially proficient, often completing two or three songs a day.
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